Partnering with Accountants
Accountants are trusted advisors for many businesses in Australia, providing insight into finances, business structure, and commercial decision making.
When business leaders come with questions about Marketing or Growth, it's smart to have a specialist in your corner. Steve partners with accounting firms to provide qualified advice for your clients.
The partnership is tailored to strengthen your relationship with the client, and to ensure marketing recommendations are commercially minded and financially sound.
Steve holds a Master of Marketing, has 10+ years in the industry, holds PI/PL insurance (to $5m), and is a member of the Australian Institute of Marketing.
Meet Steve
Steve lives in Melbourne's Eastern suburbs. He is extensively trained and has worked with Australian brands great and small. He is passionate about making world-class brand and marketing services accessible to small and medium businesses.
He has 10+ years of experience and is a qualified with a Master of Marketing from Australia's leading business school. He has worked across a wide range of management, leadership, research and production roles, and brings a well-rounded perspective to the profession.
Choose your approach:
Referral Parnership
Initial Engagement
Steve is available to take referrals if you think a client needs tailored advice on a specific area. These diagnostic sessions can be tailored to a specific topic or marketing concern, and will generally include advice or guidance on next steps.
The first meeting is free for the client, and you will receive a brief report after the consultation.
Ongoing Engagement
Steve may continue to provide marketing consultancy as set out in the Standard Partnership Framework. You can request ongoing reporting, check-ins, or other arrangements if the client provides consent.
Integrated Partnership
Initial Engagement
You may choose to bring Steve into a meeting with your client, to collaborate with on-the-spot advice and insight.
Steve will join your scheduled call as an independent specialist, providing guidance as required throughout the meeting. This first meeting is not charged to the client, so you can offer it as a simple value-add.
Ongoing Engagement
Subsequent consultations can be offered through your website or booking platform (for example, as a white-labelled service). Alternatively, clients can book consults directly with MarketingSteve.
It's a Match!
For ongoing engagements, Steve can price-match equivalent fees for your standard 30 and 60 minute consults (this takes place during the client onboarding).
Eligibility
All of your clients are eligible, but use discretion. Clients with growing businesses, or with a headcount of 12+ FTE are most likely to benefit from the service.
Key Information Sheet
Qualifications
Master of Marketing
Melbourne Business School 2020
Bachelor of Media
Southern Cross University 2014
Bachelor of Arts
Southern Cross University 2015
Coverage
Public Liability Insurance
AAMI SPD016034937 $5,000,000
Professional Indemnity Insurance
Countrywide (AMI) $5,000,000
Australian Institute of Marketing
AMI Member 99763438
Policies (Links)
POL-02 Information Security Policy
POL-04 Professional Standards Policy
Standard Partnership Framework
What can you expect from me?
Someone once told me "Marketers and CFOs don't get along", but I disagree. My experience has been completely different. Perhaps it's our shared appreciation of spreadsheets.
We can't quantify everything, but we can treat marketing as an investment and intangibles as assets. Limited resources are unavoidable, but we can still go a long way with lean budgets.
When I worked at Kantar, we spent a lot of time appraising brands, customer sentiment, and pressure testing the 'fluffy' parts of marketing. Smaller organisations don't usually have access to the same resources, but they can still take approaches that are informed by data and best practices.
One of my strengths is navigating the gap between creative flair and commercial discretion, and being able to adapt to the dynamic needs of customers and stakeholders.
Testimonials
"Steve is highly knowledgeable about marketing and has great commercial acumen. He has provided guidance on a wide range of topics, and always keeps our specific business needs and objectives in mind."
Frank N, Language Discovery
"Steve is a smart thinker, able to think beyond the brief and the project and bring fresh perspectives. [...] Steve was particularly strong in being able to review, analyze and interpret large amounts of data and convert these into insights for the client. [...] His marketing background certainly helped frame insights in a more commercial manner rather than just merely observations."
James B, Kantar (via LinkedIn)
"Steve is a highly capable marketer who goes out of his way to support our safety objectives. He's a team player, doesn't cut corners, and has a holistic view of the business. Our national footprint and broad commercial scope requires clear communication and absolute integrity, and I always get that with Steve"
Stuart S, Safety365 (via LinkedIn)
"Steve is an extremely hard worker with a diverse and high quality skillset across a broad range of marketing functions. He has a fantastic comprehension of designing, implementing and executing a multi-channel marketing strategy."
Mark S, Ignite (via LinkedIn)
Where to from here?
Call: 0447519295 //
Email: info@marketingsteve.com
Once again, my personal number is 0447 519 295 and I'd love to hear from you.
Or, please complete the form and I'll be in touch.
I look forward to hearing from you!
Kind regards,
Steve Clarke
